Kissimmee, FL – The Taco Maker, a leader in the Mexican quick service restaurant (QSR) segment will soon launch two new restaurants in Kissimmee at the SR-535 and Osceola Parkway Wal-Mart locations. Special ribbon cuttings and grand opening celebrations will be held for both locations in August 2008.
“TTM’s franchise expansion into Kissimmee plays a critical part in our national strategy to bring our unique taste of quick service Mexican to regions unfamiliar with our brand,” said Carlos Budet, President and CEO of The Taco Maker. “We know our success depends on not just a quality product…but our faithful commitment to customers to deliver a superior dining experience every time.”
The store openings are part of an expansion agreement between The Taco Maker (TTM) and Motivator Investment Partners to continue franchising its unique concept brands throughout Florida.
Motivator Investment Partners (MIP), a company formed by entrepreneurs Manuel Viota and Ramon Martinez, signed a development agreement with The Taco Maker, Inc. to open a minimum of 150 franchises in Florida. These stores are projected to create 2,700 immediate jobs and up to 4,000 jobs indirectly. Motivator Investment Partners will open its offices in Central Florida to provide operations support to its stores throughout the Sunshine state.
“The innovations of TTM’s brand is transforming the QSR Mexican cuisine segment on a national and regional scale. With an expansion like this into Kissimmee and other communities in Florida, thousands of new customers are finding out what we’re about… excelling in the fundamentals of excellence in incredible food and service.”
Taco Maker is one of three concepts under the The Taco Maker, Inc. umbrella, an international franchise system with over 185 units open in the United States, Latin America, and the Far East. The Taco Maker restaurant is currently the largest Mexican quick service restaurant in Puerto Rico and serves popular quick service Mexican dishes such as tacos, burritos, nachos, quesadillas, salads and desserts.
TTM’s other two brands include Jake’s Over The Top and Mayan Juice. Jake’s Over The Top is a quick service restaurant set in a fun, unique 50’s atmosphere offering a line of hamburgers, sandwiches, chicken tenders, fries, onion rings, and ice cream treats. Mayan Juice is a quick service concept offering real fruit smoothies with health boosters.
Taco Maker offers various outlet types to meet almost every need of franchisees and area developers. The Taco Maker’s locations can vary from traditional free-standing restaurants and mall food courts to its fast growing programs for non-traditional locations which complement the dual branding concept with franchises such as Jake’s Over the Top and Mayan Juice. With new outlet development, unit sales have continued to grow rapidly positioning The Taco Maker as a leader in the Mexican QSR segment. 2008 marks the brand’s 30th anniversary from its beginnings and headquarters in Ogden, Utah.